The Best Ads from the 2025 Super Bowl Commercials
Super Bowl commercials for 2025 were incredible! Brands spend a fortune on making advertisements that will stick in people’s minds year after year. This year’s commercials had it all—hilarious celebrity cameos, touching narratives, you name it.
With this blog, we will go deep into the most memorable Super Bowl commercials of 2025, focusing on the brands with the top-notch advertisements. A mix of nostalgia, innovation, or just plain comedy, these ads had the biggest impact on audiences.
Why We Care About Super Bowl Commercials
Super Bowl commercials in 2025 were cultural moments—not just ads. Companies pay about $7 million a year for a 30-second spot, making it the most expensive and coveted advertising space on the planet. Staging the most compelling commercial is a brutal competition under ideal circumstances, with millions of viewers tuning in.
The goal for brands is to deliver an ad that doesn’t just entertain but that sticks in the brain long after the game has gone on. Using humor, emotions, or a powerful message, these commercials influence public perception and fuel conversations.
The best Super Bowl commercial of 2025
Here are some of the Super Bowl commercials of 2025, which took the audience by storm:
Uber Eats Surprise Cooking with Charli XCX & Martha Stewart
Uber Eats had a novel idea, teaming chart-topping pop star Charli XCX up with the one and only Martha Stewart. The ad comically features Martha teaching Charli to cook a fancy dinner, and then Charli accidentally catches the kitchen on fire. It became a fan favorite with the tagline: “Don’t cook, just Uber Eats.”
Dunkin Ben Affleck’s DunKings
Ben Affleck was back with his latest hilarious Dunkin’ ad, in which Jeremy Strong, Jason Mewes, Kevin Smith, and even Bill Belichick cameo. The ad centered on a fictitious Dunkin’ boy band called “DunKings,” giving people a good laugh while also subtly pushing Dunkin’s latest coffee and donut offering.
Budweiser—The Hero We Need
And no Super Bowl Commercials 2025 list would be complete without Budweiser. This year, the Clydesdales mounted a big return, spinning a heartwarming tale of a young horse proving itself by dragging a stuck carriage out in the snow. Its emotional tonality made it one of the most shared ads of the event.
Yahoo—Bill Murray’s Mystery Message
It was Bill Murray for Yahoo as the company returned to the Super Bowl after two decades. In an amusing and cryptic ad, Murray revealed his actual email address, challenging fans to contact him directly. The stunt created tremendous buzz and made Yahoo a trending topic.
Hellmann’s Meg Ryan’s Diner Scene Comeback
Hellmann’s rehashed the iconic “When Harry Met Sally” diner moment, swapping out the original dialogue and having Meg Ryan rave about a Hellmann’s sandwich. Super Bowl Commercial 2025 — The blend of nostalgia and humor made it a Super Bowl commercial
Ice Cream Drive: Fast and Furious
The Fast and Furious cast took some fans by surprise with a comedic spin on their action-packed escapades instead of high-speed chases as seen in the Vin Diesel films. This time, they were in a slow-moving convertible, arguing about ice cream flavors—a wry twist that had audiences in fits of laughter.
Michelob Ultra — Pickleball Showdown
Catherine O’Hara and Willem Dafoe starred in a hilarious pickleball battle, aimed at showing the sport’s growth and promoting Michelob Ultra’s low-carb beer. It was a hit, combining humor and sports.
Pringles—Flying Mustaches
Of the wackier Super Bowl commercials of 2025, Pringles unveiled a universe in which people everywhere suddenly have the trademark Pringles mustache after consuming the chip. The wacky yet fun idea became a hit on social media.
Little Caesars—Eugene Levy’s Eyebrow Adventures
In this very funny ad, Eugene Levy’s expressive eyebrows became superpowers, unleashing all kinds of chaotic but funny happenings. It was a widely loathed and unforgettable advertisement.
Lay’s—The Potato’s Journey
Lay’s went emotional, chronicling a single potato’s journey from a farm to a bag of chips. With masterfully crafted storytelling that spoke of freshness and quality, it struck a chord with consumers.
Knock You Out Campaign—Pfizer
Delivering one of the most powerful Super Bowl commercials of 2025, Pfizer used a “Rocky”—paired theme to emphasize medical advancements in cancer treatment. It was uplifting and resonating, an emotional message.
Disney – Lilo & Stitch Live-Action Teaser
In early 2023, Disney shocked everyone when it released an unannounced live-action teaser of Lilo & Stitch, in which a real-life Stitch interacts with humans. This was a major highlight and a super nostalgic and heartwarming approach.
Amazon—The Takeover by AI-Powered Alexa
Amazon’s spot featured an Alexa powered by AI, elevating personalization to a whole new level—perhaps too far. The joke, funny but a bit creepy, sparked a conversation about the future of AI.
What Set These Commercials Apart?
The best Super Bowl commercials of 2025 shared a few things:
Star Power: Using celebrities lent the ads some star power and made them more buzzworthy.
Touching Emotions: Both funny and heartwarming, the commercials resonated with viewers.
Unique Storytelling: Creative narratives kept audiences entertained and engaged.
Online: The most popular ads were shared so widely online that they reached beyond television.
How Super Bowl Commercials Affect Brands
Common themes would emerge from these ads, which would not only be a source of entertainment but also a marketing play. These ads:
- More brand awareness—and sales, too.
- Generated viral moments that transcended the game.
- Emotional bonds increased customer loyalty.
- Aroused under-the-boots chatter on social media for sustained engagement.
The End: Super Bowl Commercials 2025
The Super Bowl Commercials 2025 did not disappoint, a cornucopia of humor, nostalgia, and pg emotion. From Uber Eats’ culinary blunder, Budweiser’s moving Clydesdale tale and Bill Murray’s curious return to Yahoo, these were the ads that stuck.
With the brands stretching creative limits, the Super Bowl commercials will be one of the biggest ‘highlights’ of the big game, capturing audience attention and creating pop culture. Which Super Bowl commercial in 2025 did you like the best? Let us know in the comments!